July News Letter
News letterJuly 2010

We are pleased to announce our association
with Dentists Compare
Dentists Compare is a new company providing a niche comparison directory service generating new
business and providing a dental practice with a greater online presence. Molaris Dental
Personnel is very pleased to give its
support to Dentists Compare and to this end has negotiated a discount with Dentists Compare for any
assignment they undertake on your behalf.
Market research has indicated that with increasing dependency on the internet, consumers have
become naturally disposed towards comparison. Dentists Compare aims to capitalise on the development of this
mind-set and has partnered with Molaris Dental Personnel to help spread the message that the future of dental
marketing is on-line. Dentists Compare is part of a larger organisation called Compare-Marketing who have already been successful in the marketplace with
www.lawyerscompare.com.
What makes Compare-Marketing’s sites unique is their Admin Zone. Practices that sign up to the
website are provided with a user name and password which provides detailed analytical information about their
listing. This ‘back end’ provides total transparency on investment with real-time information about the
number of times a profile has been viewed and the category of dentistry they have been searched by. They also
offer each practice an 0843 telephone number (calls charged at local rate) which redirects to the practice
landline: the reason for this is it allows them to track the number of calls received through the site. These
are just some of the unique features the service offers.
Take a look at www.dentistscompare.com to see
how their online marketing strategy can benefit your practice. Please, don’t hesitate to call on 0207 940
4133 and talk to an account manager and if you mention the name Molaris Dental Personnel when you speak
to them they will give you a discount on any listing you decide to accept.
A final reminder – to renew your GDC registration. DO NOT FORGET! More
than 4,000 dental nurses did not renew their registration last year – do not be another one this year. I
know it is difficult to appreciate what you get for what appears to be an outrageous cost but legally it must
be done if you wish to continue in your job.
We are told there will be random spot checks!
Also please ensure that you have personal indemnity – another cost but one you cannot
afford to be without.
CPD points – please remember how importance this is. They can be obtained through
courses, on-line quiz, attending a conference. There are many ways to keep up to date.
The GDC do not make it easy – you have to ensure you are up to
date. To re-register if you lapse can be even more costly and time consuming.
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